Are you seeking ways to engage your followers on Instagram? If so, then Instagram stories is the tap-friendly feature that likely interacts well with the customers. The main reason that Instagram stories grab users’ attention is its notable and timely nature. As a result, almost every brand on Instagram is taking advantage of it to engage followers. In addition, it gives more creative freedom for brands to jump on the great bandwagon. So, if you want to increase your brand’s exposure successfully, leverage Instagram stories and prefer to buy Instagram impressions to expand your audience reach. As of now, as there are nearly 500 million active daily users on the platform, embrace this excellent feature and make the most of your business. Here have rounded up the few best ways to engage your potential audience and convert them into your followers.
What Are Instagram Stories?
Instagram stories are the feed posts that appear on the top of the user’s feed where it vanishes after 24 hours of posting. It acts in a way that grabs the user’s attention in a fraction of a second. It is an excellent feature for publishing fresh posts to trigger the users to check out the posts with time. Moreover, taking advantage of stories Highlights is an added advantage to save your favorite posts and use them later. By default, photos will remain up to seven seconds and videos up to fifteen seconds. If you think of stories, use interactive elements like stickers, emojis, and more to make your posts stand out on the platform.
How Can You Use Instagram Stories For Your Business?
Instagram stories have become an efficient marketing feature to grab users’ attention. But, for beginners creating the content that works for your brand is challenging. So, don’t think too hard about creating valuable content. Instead, focus on the things that inspire the viewers and increase your followers. You can also buy Instagram story views to advance your profile’s reach instantly.
Focus On Creating How-To Tutorials
Whatever businesses you are running, the first thing to get the desired attention is to post a series of photos on Instagram stories. Explaining the process of how-to-style guides will ideally increase engagement. So, whether it is recipes, beauty tutorials, or lifestyle hacks, share the posts more interactively on Instagram stories. It will help you bring more users to your profile, perfectly humanize your brand, and increase your followers.
Play With Interactive Quizzes, Polls & Question Stickers
Do you brainstorm your audience through your Instagram stories content? If so, then play with the interactive stickers. The stickers like polls, quizzes, and questions will interact with the users in a fun way and improve the conversation. It is a great way to engage your followers and trigger them to take the desired action to purchase the brand. Using the stickers on the stories features will perfectly increase your brand’s sales. So, play well with these stickers and reward yourself in several ways.
Highlight The Latest Posts
Do you desire to take your Instagram game to the next stage and maximize your brand’s reach? If so, stay at the top by highlighting your latest posts. Make sure to announce the generous offers and link the content to gain more users’ traction. Business accounts or verified accounts with more than 10,000 followers can use the swipe-up links in stories. Therefore, it makes it easier for users to connect with the link.
Share Time-Sensitive Offers
Instagram is perfect for eCommerce stores to promote their products and increase sales. So, if you are using Instagram, take advantage of stories and share the time-sensitive content. The limited-time offers and deals will grab the user’s attention and make them immediately take action on it. For instance, it is the summer season to give offers and deals for the summer-ready essentials that grow your sales and revenue.
Sneak Peek Your New Product Launch
Nothing will beat the Instagram stories feature, which will help promote the new product launch in an exciting way. So, if you want to make the users aware of your new product, sneak peek at the content often on Instagram stories. Then, more creatively, create a sense of urgency to purchase your products.
Wrapping It Up
Considering the above practices, start with stories and confidently impact your potential audience’s minds to purchase the product. Next, however, use innovative features to increase engagement and keep your business on track with Instagram stories.